Facebook is an incredible marketing tool for any business, but optimization is key to getting the most out of your Facebook videos. When a video is created, this is not the final result, it’s just the beginning.

We all need a little help with fashion sometimes. Show your customers how to style your clothes by using video! Mud Pie’s “Style This” series is a great example of providing value to your customers while helping you sell more product.

Video aids in developing trust AND humanizes the people behind the white coats. In the twenty-first century, video is vital for every industry, and healthcare is no exception.

Evoshield customers were frequently making mistakes fitting their new gear, and since Evoshield has a perfect fit guarantee, they were constantly giving free replacements. The fitting videos helped their customers see how to fit the product instead of glancing at printed directions- thus causing fewer mistakes, fewer replacements, and less money lost.

A video is only as successful as the strategy behind it. You can have the best video in the world, but if it’s collecting virtual dust out in the black hole that is the Internet, what good is it?

The video production process requires extreme attention to detailed. In a fantasy land, we could just point a camera at our subject and everything would turn out looking amazing. However that’s just not how it works on planet Earth in the year 2018.