VIDEO MARKETING How To Convert Prospects into Customers with Video August 14, 2020 There are many ways to think about the lifecycle of a customer. Over the last few decades, many organizations have used a traditional sales/marketing funnel to think about customer...
VIDEO MARKETING How To Optimize Video Content July 17, 2019 Video is a Tactic, Not Just a Tool We know that video is the most effective way to get a message across. 72% of people would rather learn about a new product or service through video rather than through text...
VIDEO MARKETING What Video Distribution Channels Should You Use? July 12, 2019 Finding Your Right Channels As you are creating your video content and strategy, an important component is thinking about where your videos will live. The big question is ‘how do you...
TYPES OF VIDEOS What Video Should Your Business Make? July 9, 2019 Types of Videos Consumers are watching more video than ever. Businesses are creating more video than ever. In fact, 87% of businesses were using video production as a tool for marketing by the...
VIDEO MARKETING How To Delight Customers with Video May 6, 2019 Why is Delighting Customers so Important? Remember when Alec Baldwin gave the “ABC- Always Be Closing” monologue in Glengarry Glen Ross? “Because only one thing counts in this life! Get them to sign...