Since there are many moving parts in an athletics program, production took place over 6 days. During the mornings & afternoons, we set up unique locations for interviews for coaches, deans, and students that set the scene for their story. For example, we set up the basketball coach’s interview on the court, and the swimming student-athlete near the pool. This not only makes the video more authentic, but also gives the audience a glimpse into the state-of-the-art facilities. After school, we filmed b-roll of practices, games, and parents, coaches, and fans participating all the action.
P.S. The celebration at the end of the video was because Woodward hit the game-winning shot at the buzzer!