Landon Yarborough
Digital Marketing Manager
[ vlog ]

3 Companies Who are Crushing it with How-To Videos

Why are how-to videos important?

One of our favorite types of video content is the how-to video.

Have you ever bought something awesome and then found yourself left in the dust fending for yourself while figuring out how to use it?

Well as a business you might have the dopest product of all time, but if your customers don’t know how to use it, you haven’t really done your job.

Forbes says that 65 percent of people are visual learners and how to videos walk your customers through the proper use of your product or service in the medium in which they can be most successful- video.

In this blog, we will walk through 3 examples of businesses killing it with how-to videos.

 

 

Evoshield

We’ve been working with Evoshield, a company that offers custom fitted sports gear. Evoshield tasked us with creating how-to videos to combat the high volume of returns due to improper fitting.

By creating visually appealing yet informative videos, we’re able to keep the youth of today engaged, lowering returns and increasing margins for Evoshield.

 

Cardiovascular Group

Cardiovascular Group has brought new technology to the firm that has been around for over a decade.

Patients now have the ability to schedule their appointments, fill out paperwork, and even visit their personal patient portal
online with just a few clicks.

Sometimes it could be hard to teach an old dog new tricks, but these videos have given their patients the tools for success in a very easy to understand medium… video.

 

Mud Pie

Everyone knows how to put clothes on, but everyone could also use a little inspiration when it comes to utilizing their clothes in a creative and stylish way. That’s why we created the style this series showing the versatility of Mud Pie’s collection by showing certain situations where mixing and matching could be the difference between swiping left or swiping right 😉

 

Conclusion

Don’t leave your customers in the dark! Shine a light on your product or service with how-to videos and show your customers the way.

 

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